Sister Brands

PÜR Minerals 4-in-1 Skin Tint Mineral Sunscreen Broad Spectrum SPF 50 is a 100% mineral, non-nano zinc oxide SPF 50+ serum-tint that provides broad-spectrum UV protection and sheer-to-medium, buildable coverage with a natural, skin-like finish. 
 
Formulated with 96% skincare ingredients, it combines mineral UV protection with Niacinamide to help visibly refine texture and tone, Allantoin to soothe and support skin renewal, Antioxidants to defend against environmental stressors, and PÜR’s Ceretin Complex (encapsulated retinol and ceramides) to smooth and support the skin barrier. 
 
The formula comes in leak-free, mess-free, travel-friendly packaging with no noticeable “SPF smell.” In a consumer study of 45 participants: 100% said coverage looked natural, 100% agreed the finish was balanced (not too matte or too dewy), 98% said their skin felt moisturized, and 96% said it wore comfortably all day. *In-house perception study after one use with 30 participants. Results may vary. 
 
Always clean, cruelty-free, 100% vegan, and consciously crafted, PÜR formulates without over 1,300 potentially harmful ingredients and specifically excludes mineral oil, petrolatum, parabens, gluten, and animal-derived ingredients.

Moisturize and soften the appearance of lips with this ultra-hydrating Creamy Lip Chubby! This self sharpening, jumbo Silky Pout lip pencil is formulated with Sunflower Seed Oil and Rosemary Leaf Extract to help condition and protect your delicate lips, while strutting your PÜR-fect pout with a natural flush of pigment-rich lip color.

PÜR Minerals 4-in-1 Sculpting Concealer is a vegan, cruelty-free concealer that combines buildable medium-to-full coverage with skincare-focused ingredients. The lightweight, creamy liquid concealer is formulated to deliver a natural, second-skin finish that feels comfortable and crease-free while it covers, brightens, plumps, and corrects. 

Formulated with Ceretin Complex, a blend of retinol and ceramides, helps smooth and refine the look of skin texture and fine lines. Sodium Hyaluronate helps lock in moisture for plumper-looking skin. A superfood blend with Turmeric and Elderberry supports brightening and environmental defense, while an Energy Complex featuring Green Tea, Ginseng, and Vitamin B helps promote a more radiant appearance. Caffeine is included to help revitalize the look of tired skin, especially in the undereye area, and Shea Butter Extract contributes additional conditioning benefits. 

In an independent two-week user trial with 45 participants, 97.8% said 4-in-1 Sculpting Concealer brightened and concealed discoloration, while 9 out of 10 agreed it color corrected, reduced the appearance of dark circles and redness, provided coverage, and looked natural on the skin. 

NET WT. 0.13 oz / 3.76 g 

Ideal For: 

Ideal for all skin types, especially those looking for buildable medium-to-full coverage concealer that brightens and conceals dark circles, redness, and discoloration while smoothing the look of fine lines, plumping with hydration, and delivering a natural, crease-free second-skin finish. 

Achieve a more radiant-looking glow with this multitasking serum that helps brighten the appearance of skin. Formulated with age-defying Niacinamide, Vitamin C, hydrating Squalane and a Superfood Blend of ingredients, like Kale, Spinach, Aloe, and Lavender, these powerhouse drops help reduce the appearance of dark spots while keeping skin looking smooth, even, and moisturized

Elevate your skincare routine with this invigorating, yet gentle cleanser that helps break down dirt, oil, and impurities without stripping the skin of essential moisture. Forever Clean has an antioxidant-rich formula with ingredients such as Green Tea and Aloe that help hydrate and soothe the skin. This Gentle Cleanser is also formulated with Butterfly Bush Extract which helps protect the skin from visible blue light for added protection. Forever Clean is perfect for daily use as it helps reduce the appearance of an uneven skin tone and premature aging for a renewed, healthier-looking appearance.   

Simplify your beauty routine and instantly give cheeks and lips a complexion-boosting, monochromatic pop of colour with this multipurpose Plush Rush Blush Stick from sister brand butter LONDON! In a mistake-proof stick that does more for you, the lightweight, 2-in-1 buttery smooth formula seamlessly applies, blends and melts into skin for a soft-focus, natural-looking finish in 4 universally flattering shades. Packed with moisturizing Shea and Mango butters and enriched with Plumping Peptides, the skin-nourishing cheeks and lips makeup stick helps give the appearance of accentuated cheekbones and fuller-looking lips with a long-lasting, stay-true warm nude colour. Flawlessly touch up on the go—the portable beauty stick easily fits into your purse or makeup bag for travel. The luxe Champagne scent is a sweet added bonus.

Give dry, brittle nails a much-needed break from polish, gel and acrylics with the skin-loving, skincare benefits of sister brand butter LONDON's Jelly Preserve Sheer Strengthening Nail Treatment. The 2-in 1 translucent nail colour and 10-FREE nail treatment formula gives the effect of a delicious sheer jelly look while working hard to rejuvenate the look of nails and helping to repair damage from harsh nail formulas and practices.  

Enriched with skin-pampering ingredients and a unique technology-based encapsulated nail care complex of hydrolyzed vegetable proteins, Acai, Tea Tree Oil, Arginine and Vitamin E that help keep nails strong and healthy looking, this 10-Free, multitasking butter LONDON tinted nail preserver acts like a second-skin, delivering continuous, all-day nourishment to dry, brittle nails. Put your manicure and pedicure on the right-track for a healthier look. Designed to deliver rapid skincare-for-nail results, the nourishing hybrid tinted nail treatment formula helps to strengthen the nail and provides a consumer perceivable improvement in appearance and brittleness after only 10 days! 

Looking for the perfect blend of scrubbing and softening? Ditch the salon and treat your hands, feet and body to the at-home spa experience of So Buff from sister brand butter LONDON! This dual-action, fast-acting hand, foot and body scrub combines the power of 7% Glycolic Acid with eco-friendly Apricot Seed Powder, Sunflower and antioxidant-rich Green Tea Leaf Extract to physically exfoliate away bumps associated with KP, strawberry skin, roughness and dead skin to reveal healthier-looking skin that feels exceptionally smooth. The skin-resurfacing formula is gentle enough for sensitive skin and helps reduce the appearance of dry skin, age spots and improve the look of skin’s texture. Buff away rough calluses on feet and help promote baby soft soles and hands that appear brighter, smoother and looking renewed. Go beyond hands and feet, So Buff is also a perfect all-over body scrub. It’s the perfect skin prep for moisture absorption that will help you maintain healthy looking skin and prolong your next manicure and pedicure. 

Simplify your beauty routine and instantly give cheeks and lips a complexion-boosting, monochromatic pop of colour with this multipurpose Plush Rush Blush Stick from sister brand butter LONDON! In a mistake-proof stick that does more for you, the lightweight, 2-in-1 buttery smooth formula seamlessly applies, blends and melts into skin for a soft-focus, natural-looking finish in 4 universally flattering shades. Packed with moisturizing Shea and Mango butters and enriched with Plumping Peptides, the skin-nourishing cheeks and lips makeup stick helps give the appearance of accentuated cheekbones and fuller-looking lips with a long-lasting, stay-true warm nude colour. Flawlessly touch up on the go—the portable beauty stick easily fits into your purse or makeup bag for travel. The luxe Champagne scent is a sweet added bonus.